COFFEESHOP owners, rejoice. Fans, keep your weekend nights free. And punters, time to tread carefully.
The English Premier League is upon us again, and for the next nine months, lives will change in Singapore.
Just ask my good friend Ah Tao, the friendly neighbourhood drinks stall owner.
He is a Manchester United supporter. No surprise really, because this is the team that has made him the most money over the last eight years, courtesy of betting slips.
Include the fact that his coffee shop in Toa Payoh is packed when the Red Devils play on TV and you will understand why Ah Tao worships the likes of Cristiano Ronaldo and Wayne Rooney.
"We'll definitely win the title again this season," he said to me dismissively. "Man U are just too good.
At the next table, a young man (in all probability a Liverpool fan) glowered in our direction.
That is the kind of effect that the world's most popular football league has on its devotees, half a world away.
Even though few here boast a genuine Scouse accent, or were born in the west of London.
Yet, their loyalty to their favourite club is as unshakeable as their desire to hang on to their cable television subscriptions - rising prices be damned.
In Ah Tao's case, he has had to fork out several thousand dollars a year, just so his patrons can sip teh-O and debate the merits of Liverpool's zonal marking system at the same time.
He said: "It's very expensive, yes. But I can make it all back in one month, no problem. Everyone gets thirsty when they watch football."
It's not all about making money, of course. There are fans who are just as happy spending it, so they can make a pilgrimage to exotic sounding locations like Old Trafford, Stamford Bridge and Anfield.
The less affluent are content to spend a hundred dollars on the latest adidas or Nike replica jersey of their favourite club.
Some people wear their hearts on their sleeves. Football fans here wear it on their backs.
Like it or loathe it, it will be hard to avoid running into the EPL starting this weekend.
But with the whole of Singapore watching, can it live up to the expectations of fans who want to make a killing and be entertained at the same time?
Like Ah Tao says with aplomb: "You can bet on it."



